Gender Stereotypes as a Reflection of Women - 2453 Words

Introduction The media holds up a mirror to our society. As condemned as the media may be, it does reflect much truth and reality. This is especially so for comics and advertising media because they are very much inspired by our daily lives and struggles (Klein, 1993). Commercials and comics should never be solely regarded as the promotion of tangible objects as they carry subtle messages and reinforces certain ideas subconsciously. Gender roles are underlying and recurring themes in these commercials and it is crucial to understand the development of the images media portray because they have a strong correlation with the society. As these forms of media dominate the industry, we have to be wary of how it validates and ascertains our†¦show more content†¦Comics have also explored the social expectations placed upon women to be glamorous and society’s tendency to judge respectability by costume (Klein, 1993). In fact, it has come to a point where physically appealing women are generally more advantaged, creating the need for them to maintain youthful looks and attain physical beauty. It has been noted that â€Å"discrimination against fat women is common, in employment in particular† (Delamont, 2001, p. 64). There is a need t o keep up with society’s demands and expectations so that women are able to fit in and gain acceptance in society. â€Å"For many women in Britain, body size is the biggest stigma: fear of being seen, or seeing oneself, as fat is an ever present terror.† (Delamont, 2001, p. 64) Since few women turn to sports to achieve an ideal figure in fear of an ‘unfeminine’ muscled physique (Delamont, 2001), they resort to health and beauty products and companies. With such particular concern over one’s physical features, it is no wonder women are constantly represented as touching themselves, a sign that one’s body is delicate and precious (Cortese, 2008). As part of achieving a social identity, middle-class white women believe they are not seen as fully adult until they are mothers (Delamont, 2001). According to Bailey’s study, women reported that their social statusShow MoreRelatedGender Stereotypes as a Reflection of Women2463 Words   |  10 Pagesof tangible objects as they carry subtle messages and reinforces certain ideas subconsciously. Gender roles are underlying and recurring themes in these commercials and it is crucial to understand the development of the images media portray because they have a strong correlation with the society. As these forms of media dominate the industry, we have to be wary of how it validates and ascertains our gender perceptions, which governs the way we behave and expect others to behave. Commercials haveRead MoreGender Roles Of Women s Literature1661 Words   |  7 Pages The way in which gender roles are portrayed in children’s literature significantly contributes to the development of our youth’s understanding of their own gender’s role and how they are perceived by society. It is important for children to understand gender roles because gender roles are an essential cog in the perpetual machine that develops our society, but these cogs have been replaced with newer, more up-to-date cogs over recent years, so to speak. As society has changed, so has the typicalRead MoreGender in the Mass Media- Projecting Masculinity1397 Words   |  6 Pagespresentation of gender in the mass media and projection of masculinity The mass media play a significant role in a modern world, by broadcasting information  in fast pace and giving entertainment to vast audiences. They consist of press, television, radio, books and the Internet. 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Whereas society has given females theRead MoreCritical Analysis On Gender Stereotypes1072 Words   |  5 Pages Critical Analysis on Gender Stereotypes in the Workforce Yesenia Bachez California State University, Los Angeles Critical Analysis on Gender Stereotypes in the Workforce Despite various changes in the workforce, it is apparent that gender stereotypes are not extinct and are still very powerful generalizations. Through this reflection paper I hope to successfully analyze gender stereotypes and the impact they have on the workforce. Gender stereotypes influence our judgment andRead MoreRandomly Select Films From Netflix Popular Movie Section1354 Words   |  6 Pagesthan women. We can assume that the influence film has had on popularizing gender-stereotypes created a butterfly affect that has created a stigma against women from being seen as leaders; since film is also a depiction of reality, due to this fact, the opportunities for female lead roles are limited. This project will analyze gender-stereotypes with an emphasis on conformity, to better understand the characteristics and frequency of leading male and female roles in movies. Early-Present Gender StereotypesRead MoreGender Portrayal Of The Media813 Words   |  4 PagesGender Portrayal in Media Media; â€Å"The main means of mass communication (broadcasting, publishing, and the Internet) regarded collectively† Oxford dictionary. In recent years a rising issue of media gender portrayal has been massively looked at from a sociological perspective. Everything and every picture has been depicted in this primarily visual age. There’s a giant number of visual information going through our conscious and subconscious daily at a fast pace. A lot of different point of viewsRead MoreThe Division Of Gender Roles844 Words   |  4 Pages The division of gender roles is deeply rooted in society. Throughout history men have taken upon the role of independent financial providers plus of course protectors, whereas women have been portrayed as loving wives and mothers, responsible for raising the children as well as housework. Although females and males are far from being equals, the differences between genders are incredibly smaller than in the past. Unfortunately, mass media still use gender stereotypes believing they are well knownRead MoreMedia s Influence On Gender Relations And Sexuality1230 Words   |  5 Pa gesHistorically, media represented gender and sexuality in the way that matched the dominant public view and mirrors the evolution of gender-related biases and stereotypes and views on sexuality. In the course of time, gender relations and sexuality evolved and changed and all these changes found their reflection in mass media (Bonvillain, 1995, 210). Mass media, in their turn, portrayed gender relations and sexuality according to the dominant cultural view on gender relations and sexuality. This isRead MoreGender And Gender : Response Paper916 Words   |  4 PagesGender: Response Paper Since the beginnings of time itself, people of all cultures and nations have found themselves enforcing morals, etiquette, and unspoken guidelines on how to live that have been formed through many generations. Many of these â€Å"rules† are so engrained in our culture that we do not question them or consider why they exist and how they were formed. Throughout our readings we discussed the concept of gender, one of the most prominent examples of a topic that most do not actively